MUSEUMS & ARTS
PROJECT FIELD: MUSEUM, HISTORY, ART
The synergy that we are creating through applied research shows that hospitality concepts and practices as well as the adapted use of information systems technologies, establish an opportunity for development for other sectors.
The Musée du Louvre is the most visited museum in the world. It has participated in our applied research program that puts into practice hospitality concepts. The aim was to provide all the visitors with an outstanding experience, with reference to their profiles, expectations, and needs.
Higher Hospitality of Switzerland has confirmed the urge to go farther than the traditional marketing theories, in order to integrate a touch that hospitality can master: client satisfaction and client experience beyond all constraints.